Use of these services is restricted to non-commercial academic use (school-sponsored field study programs are allowed). Students using this service must be enrolled in the accredited academic institution to which the service is licensed at the time of use. Faculty of the licensed institution may use the service for non-commercial academic research projects subject to the license limitations.
Two different types of analysis are available on this server, an Online Market Simulator for Conjoint Analysis and a MaxDiff Analyzer (which includes TURF analysis for MaxDiff, Anchored MaxDiff, and general data).
The market simultor will show charts and tables for the utility values and attribute importances. It will also allow you to create products (which can be grouped into "scenarios") and run market simulations. It also has the ability for you to create users within your account that you can then share results with. To begin using the market simulator, click on the link below:
The MaxDiff Analyzer has a simulator as well as a TURF analysis. It will support data from MaxDiff, Anchored MaxDiff, and general projects. The TURF analysis (TURF stands for Total Unduplicated Reach and Frequency) will create optimal bundles of items from the total set of items. To begin using the MaxDiff Analyzer and TURF analysis, click on the link below:
Please contact us if you have any questions!
Sawtooth Software collects personal information, such as email and physical addresses, including phone numbers, for account owners. Sawtooth Software does not sell or share this information with others. Sawtooth Software will email account owners regarding bug fixes and product updates.
Online analysis data are stored on third party hosting vendors' servers which are not owned or maintained by Sawtooth Software. Your data are considered confidential. Sawtooth Software believes that these service providers are reliable and follow industry standard security procedures.